Privacy Policy

Introduction

Prism Auto is committed to protecting your personal information and respecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal data when you use our luxury car rental services in Taiwan.

We comply with Taiwan's Personal Data Protection Act (PDPA) and maintain high standards for data security and privacy protection. This policy applies to all individuals who interact with our services, whether as rental clients, website visitors, or business contacts.

If you have questions about this policy or our data practices, please contact us at [email protected].

Information We Collect

Personal Identification Information

When you rent a vehicle or contact us for information, we may collect:

• Full name and contact details (email address, phone number)
• Driver's license information and international driving permit details
• Passport or national ID information for verification purposes
• Credit card details for security deposits and payment processing
• Address information for delivery and billing purposes

Rental Information

During your rental period, we collect:

• Vehicle selection preferences and rental duration
• Pickup and return locations
• Mileage and fuel usage data
• GPS navigation usage (route data is not stored)
• Vehicle condition documentation (photos and inspection reports)

Technical Information

When you visit our website, we automatically collect:

• IP address and browser type
• Device information and operating system
• Pages visited and time spent on our website
• Referral source and navigation paths

How We Use Your Information

We use the personal information we collect for the following purposes:

Service Delivery

• Processing vehicle rental reservations and managing bookings
• Verifying driver eligibility and conducting authorization checks
• Coordinating vehicle delivery and collection logistics
• Providing roadside assistance and customer support
• Processing payments and managing billing

Communication

• Sending rental confirmations and reminders
• Providing important updates about your reservation
• Responding to inquiries and support requests
• Sending service-related notifications

Business Operations

• Maintaining records for accounting and legal compliance
• Analyzing service usage to improve our offerings
• Detecting and preventing fraudulent activity
• Ensuring fleet maintenance and operational efficiency

Data Sharing and Disclosure

We do not sell your personal information to third parties. We may share your data only in the following circumstances:

Service Providers

We work with trusted third-party service providers who assist with:

• Payment processing and financial transactions
• Insurance coverage and claims processing
• GPS navigation systems and mapping services
• Website hosting and technical infrastructure

These providers are contractually obligated to protect your data and use it only for the services they provide to us.

Legal Requirements

We may disclose your information when required by law or to:

• Comply with legal obligations or court orders
• Protect our rights and property
• Investigate potential violations of our terms
• Respond to legitimate law enforcement requests

Data Security

We implement appropriate technical and organizational measures to protect your personal information:

• Encryption of sensitive data during transmission and storage
• Secure server infrastructure with regular security updates
• Access controls limiting employee access to personal data
• Regular security audits and vulnerability assessments
• Staff training on data protection and privacy practices

While we take reasonable precautions to protect your data, no internet transmission or electronic storage method is completely secure. We cannot guarantee absolute security but remain committed to protecting your information using industry-standard practices.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy:

• Rental records: Retained for 7 years for accounting and legal purposes
• Payment information: Retained as required by financial regulations
• Marketing consent: Retained until you withdraw consent
• Website analytics: Aggregated data retained indefinitely, personal data deleted after 26 months

When data is no longer needed, we securely delete or anonymize it in accordance with our data retention schedule.

Your Privacy Rights

Under Taiwan's Personal Data Protection Act, you have the following rights:

Right to Access

You may request a copy of the personal information we hold about you.

Right to Rectification

You can request correction of inaccurate or incomplete personal data.

Right to Erasure

You may request deletion of your personal data, subject to legal retention requirements.

Right to Object

You can object to processing of your data for marketing purposes at any time.

Right to Data Portability

You may request a copy of your data in a structured, machine-readable format.

To exercise these rights, please contact us at [email protected]. We will respond to your request within 30 days.

Cookies and Tracking

Our website uses cookies and similar tracking technologies to enhance your browsing experience and analyze website usage. For detailed information about our cookie practices, please review our Cookie Policy.

You can control cookie preferences through your browser settings or our cookie consent manager.

Children's Privacy

Our services are intended for individuals aged 18 and over. We do not knowingly collect personal information from minors. If we become aware that we have collected data from someone under 18, we will delete it promptly.

Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. When we make significant changes, we will notify you by:

• Posting the updated policy on our website with a new "Last Updated" date
• Sending email notification to registered users
• Displaying a prominent notice on our website

Your continued use of our services after policy changes constitutes acceptance of the updated terms.

Contact Information

If you have questions or concerns about this Privacy Policy or our data practices, please contact us: